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Leadership.
Strategy.
Marketing.
AI.

Elevated.

Elevate your business with expert guidance from SOAR.

Services

Business Strategy

Strategy consulting built on SOSTAC: clear Situation analysis, measurable Objectives, bold Strategy, actionable Tactics, accountable Actions, and continuous Control—aligning teams, accelerating growth, and de-risking execution. 

Brand Strategy

We craft standout brands and performance-driven digital marketing—clarifying positioning, accelerating growth through data, creative excellence, customer journeys, SEO, media, CRM, and measurable ROI.

AI Strategy & Deployment

We help businesses identify Gen AI opportunities, choose the right models / tools, and deploy safe, agentic AI systems that automate workflows, augment teams, and drive measurable ROI.

Our Vision Matters

We exist to turn AI from promise into P&L—deploying human-led creativity and AI agentic systems that plan, create, and optimise your marketing and your entire business, so leaders win faster, with less waste.

Our unique approach combines leadership-first principles with AI tools to promote growth and innovation.

Our Principles
  1. Outcomes, not artefacts. SOAR ships measurable lift in revenue, speed-to-market and NPS—weekly.

  2. Human-in-command, agents at the controls. SOAR keeps leaders deciding while agentic AI executes, learns, and escalates.

  3. Build the Marketing OS. SOAR composes reusable agents (intel → plan → create → optimise → govern) over your data, tools, and brand truth.

  4. Proof beats promise. SOAR runs test–learn–scale with pre-agreed rules and provides a ledger of discovery.

  5. Compliance by design. SOAR bakes consent, provenance, and audit logging into workflows — no red tape theatre.

  6. Creative × Technical Fusion. SOAR pairs strategy, storytelling, and code so ideas ship—not just sparkle.

  7. Vendor-neutral, cost-aware. SOAR picks the right models, monitors quality × cost, and avoids lock-in.

  8. Enable the client. SOAR leaves playbooks, prompt kits, and dashboards so capability sticks after we go.

  9. Behind every successful business is a substantial amount of coffee. 

Clients, Partners and Testimonials

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Himalaya

Chief Marketing Officer, EMEA. Japanese Automotive OEM.

SOAR turned our marketing from campaign bursts into a learning engine. In about 12 weeks we cut response-to-lead from 2 hours → 7 minutes whilst lifting test-drive bookings by 28%. Our team was firmly in control and SOAR’s AI agents were at the wheel.

 Founder & CEO, US Fintech.

 “SOAR made growth predictable and compliant. Financial-promotion checks run in-flow, our CAC dropped 27%, and ROI moved from 8 → 3 months, an. We ship faster, spend smarter, and sleep better.” 

Commercial Director, UK Country Cricket Club

SOAR turned our fanbase into a growth engine. Across one season, agentic AI campaigns and an AI-driven, midweek game membership tool increased fan sign-ups by 21%, whilst cutting the need for promotion-led ad spend by 18%."

Founder and Technical Director, UK Construction Business

​SOAR took our low-carbon/non-toxic material to full production. In [two quarters], their agentic AI answered questions directly from house builders, door manufacturers. We are now scaling up production and phasing in AI into our logistics  in AI into our logistics without adding headcount. We set the rules; SOAR’s did the heavy lifting.”Founder and Technical Director, UK Construction Business

Get in Touch

Thanks for submitting!

Thanks for dropping by. Do get in touch if our services are of interest - or like me you are excited and optimistic about Generative AI.

​

I'm always willing to chat and grab a coffee.

Paul Doleman, Founder.

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+44 (0) 7718 585165

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